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4 Effective Strategies To Improve Your Business Success Rate
~2.2 mins read
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Whether you are just starting out as a new business owner or you have successfully been running one for quite some time, there are always new strategies that can help maximize your success rate in the marketplace.
Whether you are bringing in over $100 million in yearly revenue or $10,000, you can double or nearly triple that number by paying close attention to these four simple strategies:
1. Professional development
No matter what category your business happens to fall in, one thing is necessary in order for you to provide your customers extreme value: to make the commitment to continuously learn and study what's “hot” in your field.
If you spend an hour a day to learn about and research your field, you will instantly start to set yourself apart from your competition. Those hours begin to add up quickly and before you know it, you’ve entered an elite category.
Related: 6 Strategies for Transforming Your Life and Business Now
A valuable piece to the research aspect is paying attention to what your market needs and what your customers are saying.
2. High quality products/services
One of the quickest ways to set you apart from the competition is to provide your customers with high-quality products at the same price as your competitors. Quality is everything when it comes to growing your business. Spend the time to plan, organize and deliver top-notch quality products/services in everything you do.
3. Customer value
Providing value in the lives of your customers is extremely important when thinking about creating lasting business success. If you are not changing or adding extreme value to your customers’ lives, your business will hit “stall mode” very quickly. The stall mode is when you truly believe you are doing everything right and working extremely hard, but the results and success aren’t present to show for it.
Start asking yourself regularly before you take on a new task or release a new product or service, “What is the value for my customers in this product?” If you can’t think of an ample reason as to why your product or service is of extreme value, then chances are you should go back to the drawing board to plan and recoup some new ideas.
4. Serve over everything
It boggles my mind when I see a business pay more attention to what they think is right rather than to what the customer has to say. Listen, we all make mistakes and some of the best business people fall into this category as well.
If a customer isn’t satisfied or happy, you have to do everything in your power to make that customer happy. Give them what they want. Even if your customer was the one who was wrong, take the initiative to fix things and correct them immediately.
When you wake up each morning asking for more ways to better serve current customers, you will dramatically boost your business and success rate. Always think in terms of serving.
By implementing these four simple strategies, you can maximize your success rate, increase profit margins and create longevity in a competitive marketplace.
Whether you are bringing in over $100 million in yearly revenue or $10,000, you can double or nearly triple that number by paying close attention to these four simple strategies:
1. Professional development
No matter what category your business happens to fall in, one thing is necessary in order for you to provide your customers extreme value: to make the commitment to continuously learn and study what's “hot” in your field.
If you spend an hour a day to learn about and research your field, you will instantly start to set yourself apart from your competition. Those hours begin to add up quickly and before you know it, you’ve entered an elite category.
Related: 6 Strategies for Transforming Your Life and Business Now
A valuable piece to the research aspect is paying attention to what your market needs and what your customers are saying.
2. High quality products/services
One of the quickest ways to set you apart from the competition is to provide your customers with high-quality products at the same price as your competitors. Quality is everything when it comes to growing your business. Spend the time to plan, organize and deliver top-notch quality products/services in everything you do.
3. Customer value
Providing value in the lives of your customers is extremely important when thinking about creating lasting business success. If you are not changing or adding extreme value to your customers’ lives, your business will hit “stall mode” very quickly. The stall mode is when you truly believe you are doing everything right and working extremely hard, but the results and success aren’t present to show for it.
Start asking yourself regularly before you take on a new task or release a new product or service, “What is the value for my customers in this product?” If you can’t think of an ample reason as to why your product or service is of extreme value, then chances are you should go back to the drawing board to plan and recoup some new ideas.
4. Serve over everything
It boggles my mind when I see a business pay more attention to what they think is right rather than to what the customer has to say. Listen, we all make mistakes and some of the best business people fall into this category as well.
If a customer isn’t satisfied or happy, you have to do everything in your power to make that customer happy. Give them what they want. Even if your customer was the one who was wrong, take the initiative to fix things and correct them immediately.
When you wake up each morning asking for more ways to better serve current customers, you will dramatically boost your business and success rate. Always think in terms of serving.
By implementing these four simple strategies, you can maximize your success rate, increase profit margins and create longevity in a competitive marketplace.
Pokovirtuousblog
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Pokovirtuousblog
'I Dey Vex' Crooner, Hp Zendo, Reveals His One Recipe For Success, Says 'I Go Hard Everyday'
~0.5 mins read
The Creative had made the disclosure in a post on his social media handle, Pokovirtuousblog can confirm.
Taking to his Instagram handle Saturday, June 10, 2023, budding Nigerian Music Act, Hp Zendo, informed his followers that he's so passionate about success that 'he goes hard everyday.'
"I go hard everyday
I don't sleep so I can't skip
It's just only me."
Our reporter gathered that a slew of his followers have since taken to the comments to drop words.
Investor_yj_, 'Only one zendo.'; Abexhange1977, 'It's too late to skip.', among others.
Butterscotch
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Butterscotch
Sabinus Is Suing Two Companies For Trademark Infringement.
~2.3 mins read
Sabinus is suing two companies for trademark infringement.
Sabinus whose real name is Emmanuel Chukwuemeka Ejekwu is a popular Instagram comedian who trademarked his popular slang, ‘something hooge is coming.’
Peak milk owned by Friesland Foods Wamco Nigeria Plc used the phrase in a post on Instagram and he is suing them for One Billion naira.
Gala, a sausage making company owned by UAC foods, also used a cartoon image of his and he is suing them for N100 million.
According to the United States Trademarks and Patent office, “almost anything can be a trademark if it indicates the source of your goods and services. It could be a word, slogan, design, or combination of these. It could even be a sound, a scent, or a colour.”
Nigeria has a similar provision in its Trademarks law. The Act defines a mark as including a device, brand, heading, label, ticket, name, signature, word, letter, numeral, or any combination thereof.
So many brands have their trademarks. Coca-cola's script, blank square, bottle and name are trademarked.
KFC trademarked “It's finger-lickin' good!”; Nike’s, “Just do it!” and their swishing logo are trademarks.
So, it is possible to trademark phrases and symbols. However, it has been argued that since, it does not relate to good and services it cannot be trademarked.
Does Sabinus have a case against them?
Well, it is a civil wrong committed against him, and he has every right to sue. The court will make a determination based on the facts.
Also, the fact that he trademarked it showed that he believes his brand and image have commercial value.
Does Peak milk and Gala have any fault or defence?
It was a harmless decision made by the content or marketing team of the company; but, how were they to know it was trademarked?
Well, that is where due diligence comes into play. Ignorance of the law is no excuse.
Secondly, it is a popular phrase. It is true that some pop culture phrases has no creator for instance, ‘japa’ or ‘breakfast’ but a phrase like ‘e choke’ clearly came from someone - Davido, and it may or may not be trademarked. Generic or descriptive phrases however cannot be trademarked.
Creatives for ad agencies should use their indigeneity to come up with catchy one-liners and not rely on trendy topics and images - without permission.
If they must post, a repost is better than creating similar content without proper credit.
The defence of the phrase not be related to any goods or services might be raised. Section 4 of the Trademarks law states: "A trade mark must be registered in respect of particular goods or classes of goods, and any question arising as to the class within which any goods fall shall be determined by the Registrar, whose decision shall be final."
What can Gala and Peak milk do?
Negotiate or mediate with Sabinus. Whatever they do, they must not let the matter get to court - it might be a waste of everyone’s time and resources.
Investopedia
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Investopedia
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What You Need To Know Ahead Of Google Parent Alphabet's Earnings Report
~1.2 mins read
Google parent Alphabet (GOOGL) is set to report second-quarter earnings after the bell Tuesday with investors likely to be watching for sustained cloud growth and updates on artificial intelligence (AI) initiatives.
The tech giant is projected to report revenue of $84.3 billion, according to estimates compiled by Visible Alpha, representing a 13% rise over the year-ago period. Net income is expected to come in at $23 billion, or $1.85 per share, an increase from the second quarter of 2023.
Investors will likely watch for sustained growth in Google Cloud, as the cloud segment revenue could help ease investor concerns around big tech's increased spending to invest in AI.
Analysts expect cloud revenue of $10.22 billion, according to consensus estimates from Visible Alpha, representing growth from the quarter prior and the year-ago period.
The company could provide investors with updates on projects like its AI assistants, Gemini Live and Project Astra, which could help Alphabet compete with Microsoft-backed (MSFT) OpenAI. Alphabet may offer insights into how AI Overview is affecting Google Search.
It might also offer context about its interest in dealmaking. The company is reportedly in talks with cybersecurity startup Wiz to acquire it in a deal worth roughly $23 billion. If the deal goes through, it would be the largest acquisition the tech giant has ever made. Google was also recently linked with a possible acquisition of HubSpot (HUBS), though it has reportedly moved on.
Alphabet shares have gained nearly 30% since the start of the year, at $178.43 as of 11:45 a.m. ET Friday.
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