Cristiano Ronaldo's clothing line records massive following Real Madrid move to Juventus Cristiano Ronaldo's C7's underwear recorded huge sales when he moved from Real Madrid to Juventus in 2018 - CEO of the manufacturing company Michael Astrup made the claim about how sales skyrocketed in Italy - Ronaldo recently waived off his entitlement to help the company fund the production of his clothing line Cristiano Ronaldo's CR7's pants recorded a massive hit when he made a summer move from Real Madrid to Juventus in 2018, reports claim. The Portuguese striker unceremoniously left Los Blancos after his nine-year spell at the Bernabeu to join Juve which has done wonders for his clothing brand.